The Importance of Video Content
This statistic expresses the importance of having a video first marketing strategy, however just to drive the point home check out the following facts.
- Over 8 billion videos or 100 million hours of video are watched on Facebook every day. ~ TechCrunch, 2016
- Online video will account for 80% of all consumer internet traffic by 2020, a mere three years away! ~ CISCO, 2016
- In the past 30 days more video content has been uploaded to the web than the last 30 years of television production.
- Displaying video on your site increases organic SEO traffic by 157%.
- Companies who use video in their marketing strategy grow revenue 49% faster year on year than those who don’t. ~ Aberbeen Group, 2015